July, 1 2014

STIMUNO Syrup and STIMUNO Forte elected as Indonesia Most Recommended Band 2014, in the "Children's System Immunity Vitamin" and "Adult's System Immunity Vitamin" categories on the Word of Mouth Marketing (WOMM) 2014.

The WOMM 2014 Award was presented by Deputy Chief Editor SWA Magazine, Sujatmaka, to General Manager Consumer Health Dexa (CHD), Andrew Sulistya (STIMUNO Syrup), and Head of Commercial CHD, Utari Widowaty (STIMUNO Forte), at the Intercontinental Ballroom, Mid Plaza Hotel, Jakarta, Monday, June 23, 2014.

In the WOMM 2014 Survey, STIMUNO Syrup achieved the highest point index compared to other brands in the "Children's System Immunity Vitamin" category by achieving 260.49 index points. This index point is higher than 2013, which is 240.34 points. While STIMUNO Forte in the "Adult's System Immunity Vitamin" succeed to achieve 281.22 index points - higher than 2013 which is 208,93 index points.

The WOMM Award 2014 was the 6th time since 2009 held by SWA Magazine and OnBee Marketing Research. This year's survey was conducted from March-April 2014 involving 1,799 respondents spread in seven cities; Jabodetabek, Bandung, Semarang, Surabaya, Medan, Makassar, and Denpasar. Respondents criteria were classified as; men and women, 15-55 years, from SES A to SES E.

In his speech, SWA Magazine Chief Editor, Kemal Effendi Gani explains that there are three measuring variables of word of mouth marketing function, which is talking (told by customers), promoting (recommended positively by customers), and selling (converting people to buy the recommended products).

By achieving this award, throughout 2014, STIMUNO Syrup has fulfilled its achievement as one of the leading brands in the children's system immunity vitamin category. Previously, STIMUNO Syrup achieves the "TOP Brand for Kids 2014” Award for five times in a row from Marketing Magazine, on April 16, 2014.

STIMUNO is an immunomodulator made from meniran (Phylantus Niruri) extract. This product is one of five herbal medicine in Indonesia that already certified with fitofarmaka. STIMUNO has also been exported and marketed in several countries in Asia such as Cambodia and Vietnam. Corporate communications